ŠARGI – Minimalist Fashion E-commerce Realization with WooCommerce & Elementor Pro
URL: https://sargi-official.com
Industry: Fashion / Fashion Design
Location: Switzerland – Production 100% Italy
Project Objective.
To create a premium, minimalist e-commerce site capable of representing ŠARGI’s brand identity: modern elegance, quality craftsmanship, and a focus on sustainability. The site needed to be fast, clean, intuitive, and designed to highlight limited-edition fashion products with a strong visual impact.
Solution implemented by Swiss Web Studio
🎨 S leek and minimal design
- Interface based on minimal & high-fashion layout, in line with international brands in the industry.
- Use of the Outfit font, chosen for its cleanliness and readability, perfect for a contemporary premium brand.
- Extensive use of full-screen visuals and professional photographs that enhance ŠARGI garments, creating an immersive experience from the first scroll.
- Simple, straightforward navigation to take the user directly to the collection.
🛍️ E-commerce WooCommerce performant
- Site developed with WooCommerce + Elementor Pro, configured for sales in Switzerland and Europe.
- Product pages with attention to detail: photo gallery, clear descriptions, size guide, materials and workmanship.
- Integration of product variants (sizes/collections) and checkout optimization for fast conversions.
- Implementation of modern and secure payment methods.
♻️ Storytelling and brand identity
- Creation of the About ŠARGI page to tell the story of the brand founded by Ivana Brezonjić.
- Highlighted the essence of the brand:
- limited edition garments,
- denim as an iconic material,
- 100% Made in Italy production,
- attention to sustainability and responsible fashion.
- Elegant, contemporary and inspirational tone of voice.
📄 SEO structure & optimized content.
- Collection pages optimized for queries such as: fall/winter collection, limited edition, denim luxury brand, sustainable fashion brand.
- Integrated blog for future articles dedicated to sustainable fashion, lookbook, trends and lifestyle.
- Technical optimization: meta tags, clean URLs, schema markup, mobile speed, and image compression.
⚡ S mooth user experience
- Mobile-first design, with a perfect layout on smartphones (critical for fashion e-commerce).
- Simple and clear menu that leads directly to Shop, Collections, About, Size Guide and Blog.
- Minimal header with essential icons: account, search, cart.
