In the increasingly competitive landscape of beauty centers, Catia Chiriatti’s Aesthetic Laboratory has distinguished itself as a cutting-edge center, thanks to a vision that integrates aesthetic care, physical well-being and inner rebalancing. To support the growth and efficiency of their business, Panema and Swiss Web Studio joined forces, providing state-of-the-art digital tools and a modern website.
The Challenge: Innovating for Growth
Founded in 2007 in Martano by Catia Chiriatti, the Aesthetic Laboratory needed a management system that would simplify appointment management and optimize workflow. It also needed a website that would best represent the center’s unique philosophy and improve its online visibility.
The Solution: The Collaboration Between Panema and Swiss Web Studio
Panema and the Pagest Management System
Panema provided its Pagest management software, a system designed for beauty centers and salons. Thanks to Pagest, the Aesthetic Workshop was able to:
- Streamline appointment management with a 24/7 accessible digital agenda.
- Offer customers an intuitive online booking system, available here: Book Now.
- Effectively manage promotions, reminders, and customer communications via WhatsApp and automatic notifications.
- Monitor center performance through detailed reporting.
With Pagest management software, the beauty center has improved operational efficiency and reduced administrative burden, spending more time with clients.
Swiss Web Studio and the Custom Website
Swiss Web Studio designed and created a modern, elegant and optimized website for the Aesthetic Laboratory. The site, available at laboratorioesteticomartano.it, perfectly represents the center’s philosophy.
Web site features:
- Responsive Design: Optimized for desktop and mobile devices, ensuring smooth navigation on any screen.
- Detailed Information Section: Spaces dedicated to the center’s mission, services and innovative approach.
- Integration with Pagest: A direct link to the online booking platform, facilitating the customer experience.
- SEO Optimized: The site is designed to be well indexed in search engines, increasing online visibility and attracting new customers.
Results Achieved
- Operational Efficiency: Thanks to Pagest, appointment management has been fully digitized, improving workflow and reducing errors.
- Increased Online Visibility: The new website has strengthened the Aesthetic Laboratory’s digital presence, attracting more customers through a clear structure and optimized content.
- Improved Customer Experience: With the ability to book online and receive personalized reminders, customers have a smoother and more professional experience.
Conclusion
The collaboration between Panema and Swiss Web Studio has taken Catia Chiriatti’s Aesthetic Laboratory to a new level of professionalism and innovation. While Pagest has simplified daily management, the website created by Swiss Web Studio has improved the center’s image and online visibility.
If you too want to modernize your business with advanced digital tools, contact us for a free consultation!
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